Marketing Director
Be part of Alaska’s outdoor story.
Our client is an iconic Alaska sporting goods retailer that’s been part of the state’s outdoor lifestyle for over 70 years. They’re looking for a marketing leader who’s excited to take bold ideas and turn them into campaigns that inspire customers and grow the brand. This role works closely with the CEOs and teams across the company — a chance to leave your mark on a legendary Alaskan brand.
If you’re a marketing professional with big ideas, strong business instincts, and a knack for building creative campaigns that connect with customers, this could be the opportunity you’ve been waiting for.
What you’ll be doing:
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Shape the strategy: Help set short- and long-term marketing plans that move the business forward.
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Put budget to work: Manage and maximize resources to make the biggest impact.
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Bring ideas to life: Guide the creative process for digital and print campaigns that stay true to the brand.
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Support the team: Lead and mentor the Marketing Coordinator and Marketing Assistant.
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Build partnerships: Work with vendors and contractors to deliver strong, collaborative campaigns.
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Team up with vendors: Create exciting co-branded campaigns that align with merchandising goals.
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Track the numbers: Use data and insights to fine-tune strategies and measure results.
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Lead the socials: Drive brand presence and engagement across multiple platforms.
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Stay ahead of the curve: Keep an eye on marketing trends and bring fresh ideas to the table.
- Bachelor’s degree in marketing/business, or equivalent experience
- Minimum of five years of experience in the marketing or retail industries
- Experience with digital marketing forms such as social media marketing and content marketing
- At least two years of experience supervising direct reports
- Experience managing budgets of at least $500,000
- Graphic design experience: 4 years minimum
- Social media and Meta Business Suite: 4 years minimum
- Expert proficiency in Adobe Creative Cloud Suite
- Advanced computer proficiency, especially Microsoft Office Suite
- Ability to think creatively within deadlines and pay acute attention to detail
- Ability to develop and manage budgets
- Exceptional written and verbal communication skills
- Effective time management and organizational skills
- Knowledge of current marketing techniques and best practices
- Strong understanding of marketing dynamics
- Ability to travel
- Ability to drive a vehicle as needed
